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Gillette commercial controversy


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Gillette's newest advertisement isn't about shaving, or beards or personal hygiene.

The company's "We Believe" ad -- a one minute and 48 second spot posted to its social media accounts this week -- addresses serious issues like toxic masculinity, sexual harassment and #metoo.
Gillette plays on its famous tagline and asks: "Is this the best a man can get?"
Reactions to the commercial have been mixed, and predictably extreme. Some offered praise for the progressive ad while others have threatened to boycott the razor company.
 

 

 

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