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Desi Food Truck Economics


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  • 1 year later...
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Yeah, got into the food truck game a bit back—startup costs really add up fast. Between the truck, kitchen buildout, permits, commissary fees, and marketing, it can sneak past $60k easy. One cool trick we used: parked near big events next to one of those advertising trucks for sale (the LED ones). They weren’t that cheap, but they pulled in serious foot traffic when used right.

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