Dear Steve Jobs, why have you forsaken India?

[Steelers]

Dear Steve,

I am not an Apple fan and I hold you responsible for this. From your actions it seems that you don't even want me to be one.

I don't own any Apple device, though sometimes I wished I did. No, not even an iPod. And given your track record, I don't see myself possessing any in the foreseeable future.

As a consumer I expect companies to treat me with the respect, I believe I deserve. But you have chosen to treat me as a third-class consumer, who irrespective of his interest, abilities, desires and purchasing power, figures right at the bottom of your priority list. Why? Because my address says India?

Is the fact that India is one of the world's fastest emerging economies and also one of the largest markets for consumer electronics of any consequence to you and your company?

I wasn't surprised when you didn't make any mention of the iPad 2's launch plans for India. In fact, if you did, I'd been shocked.


[img]http://static.ibnlive.com/pix/sitepix/03_2011/apple-forsakes-india-040311.gif[/img]

Is India, for Apple, only a market where you can hold your clearance sale, just before you are ready with the product's next generation? It has happened with the iPod, the iPhone and now the iPad.

You officially began selling your blockbuster tablet device in India exactly 30 days before announcing the new one. The iPhone 4 was unveiled on June 7, 2010. It's been eight long months and still no sight of the phone at India's Apple Stores. We now suspect that it'll probably land in India only a month before the iPhone 5 pops up on the big screen behind you at an Apple event.

Your actions has made Airtel, one of your network partners in India, to continue believing that the iPhone 3GS is still the "fastest and most powerful iPhone yet." I cannot blame them.

You have not only miffed Indian consumers with your delayed-till-it-is-obsolete releases but also with your unreasonable pricing. No wonder there were no queues in India, unlike in your favoured markets, for your much hyped objects of desire.

Unlike the bargain deals at clearance sales, at Apple's India launch (the name you give to your clearance sales here), we have to pay a premium. For wanting to own an Apple device, we poor Indians often have to pay a multiple of what the much richer consumers in Apple's preferred markets shell out.

Other manufacturers are fast giving Indian markets due respect and are also being rewarded for it. Even old timers such as Sony, see India as the fuel to power their growth. I can't understand why you still fail to read the writing on the wall.

You may dub the competition copycats, but it is those cats who are getting to eat the most of the cream. Android has overtaken iPhone on its home turf and, indications are that it will also steal your tablet thunder. Irrespective of your boast at the Apple iPad 2 event, it was Samsung which first came up with a second edition of its tablet device.

You can continue with your claim of making the best devices in the planet but unless you give the self-respecting consumer in an emerging economy the respect and attention he/she deserves, you can neither win our hearts and nor rule our markets.

I am not going to ask the cousin in the US to get me the latest Apple toy on her next visit home. Why should I? I don't use gadgets so that I can flaunt them.

I don't need to use a Mac to look cool. And let the truth be told, the freedom-loving me is also repulsed with some of your stifling practices. I admire the openness and commune of Linux, and therefore Android, and make the best out of the millions of software around for my Windows PC (by the way Mr Jobs, the Mac is also a PC. I know that hurt. Truth hurts. Marketing jargon don't change elementary definitions) to serve the zaniest of my needs.

You want to tempt me with your in-film placements. Just because the heroine in the biggest hit of the year was Facebooking on the Mac, doesn't mean that I will too. Do I sound that vain? Give me the right price and launch your products here at the right time, then I can consider giving your products a thought. Else not owning an overpriced (and not to mention over-hyped) Apple gizmo isn't going to impact my world. There are others who are more than willing to do it, at the right time and at a fraction of the cost.

Your arrogance has cost you a potential customer (and possibly millions more).

Warm regards and wishing you good health.

[katharnak]

*=: *=:

India lo apple pichollu baane untaru  sFun_duh sFun_duh sFun_duh

[bottu_seenu]

  sSc_hiding2 sSc_hiding2  mana vallu ilantivi alochincharu mama... nachite chalu ante ... manam ilanti theda choopinchedi ante only PAK matter lo....

[devasekharrgv]

i agree...india lo apple products ki bane demand untadi.....india ki vastunna ante chaalu...first adigedi apple products e,....ma cousin 8th standard lo unnadu...vaadiki apple ipod nano teesukoni vella...vaadu adi chusi..idi evaru vadutaru anna..ipod touch kavali naaku annadu...............tala ekkada pettukovalo ardam kaledu naaku........

adi anna mata matter @3$% @3$% @3$%

[psycopk]

fruit company suckssss

[kiraaaak]

*=: *=: *=: *=:

[vaasu]

India lo IPHONE 4 launch chayyakapodaniki chaala reasons.
iphone 2,3g,3gs india lo antha success kaledhu.

US lo Iphone with contract $200 ki dorukuthundi. actual cost nearly 600. because of contract with att, att will bare the rest of price.
in India, no carrier is ready to bare that part of amout. vodofone/airtel are selling Iphones for 35k which is more than 4 times when compared to price in india.

sHa_high5ing sHa_high5ing

[The QUEEN]

LoL.1q LoL.1q LoL.1q