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Microsoft Surface Tablet Arrives At Best Buy Today!


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The Surface RT [url="http://reviews.cnet.com/tablets/"]tablet[/url] makes its official debut at Best Buy today.[/size][/font][/color][color=#000000][font=Helvetica, Arial, sans-serif][size=4]
[url="http://www.bestbuy.com/site/Computing-Promotions/Surface-with-Windows-RT/pcmcat290500050018.c?id=pcmcat290500050018"]Microsoft's Surface [/url]will be available for sale at Best Buy's Web site today starting at 2 p.m. PT. The device will then make it way to Best Buy retail outlets and select Best Buy Mobile stores this Sunday, December 16.[/size][/font][/color][color=#000000][font=Helvetica, Arial, sans-serif][size=4]
Staples also has revealed that it will [url="http://finance.yahoo.com/news/staples-offer-microsoft-surface-211300517.html"]start carrying the tablet[/url] as soon as today.[/size][/font][/color][color=#000000][font=Helvetica, Arial, sans-serif][size=4]
The move is part of Microsoft's strategy to [url="http://news.cnet.com/8301-10805_3-57558589-75/its-official-microsoft-surface-headed-to-non-microsoft-stores/"]expand the reach of Surface[/url] beyond its own stores. Company officials said that the expansion was initially targeted for early 2013. But retailer interest in Surface led Microsoft to bump up that time frame.[/size][/font][/color][color=#000000][font=Helvetica, Arial, sans-serif][size=4]
A company spokesperson told ZDNet's Mary Jo Foley that the company is not commenting on[url="http://news.cnet.com/8301-10805_3-57558589-75/its-official-microsoft-surface-headed-to-non-microsoft-stores/"]which countries or stores will get Surface tablets[/url], beyond the U.S. and Australia.[/size][/font][/color][color=#000000][font=Helvetica, Arial, sans-serif][size=4]
In mid-November, Microsoft CEO Steve Ballmer said that [url="http://news.cnet.com/8301-10805_3-57548201-75/ballmer-says-microsoft-surface-sales-off-to-modest-start/"]Surface sales were off to a modest start[/url]. But that was just a couple of weeks after the tablet's debut on October 26. Since then, the company has been mum as to how Surface is faring.Just how well Surface is doing remains a mystery.[/size][/font][/color][color=#000000][font=Helvetica, Arial, sans-serif][size=4]
Analyst forecasts differ.[/size][/font][/color][color=#000000][font=Helvetica, Arial, sans-serif][size=4]
IHS analyst Rhoda Alexander believes Microsoft could [url="http://news.cnet.com/8301-10805_3-57557112-75/surface-sales-may-exceed-1m-in-q4-says-researcher/"]sell as many 1.3 million Surface tablets[/url] this quarter. Analysts at brokerage firm Detwiler Fenton expect sales to ring in at less than 1 million.[/size][/font][/color][color=#000000][font=Helvetica, Arial, sans-serif][size=4]
Regardless of the tablet's current sales, Microsoft needs to ramp up the availability of Surface to a wider audience.[/size][/font][/color][color=#000000][font=Helvetica, Arial, sans-serif][size=4]
Before today, the device was sold only through Microsoft's 31 retail stores and 34 holiday pop-up stores in the U.S. But the locations of those stores make them inaccessible to a large number of consumers. Surface is also sold through Microsoft's online stores in the U.S., the U.K., Australia, Canada, China, France, Germany, and Hong Kong.[/size][/font][/color]

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