rvarma Posted September 26, 2010 Report Posted September 26, 2010 Shekar Kammula took a long break after launching Daggubati Rana with Leader. After so much discussion about his project among audience, he came up with an announcement of new project 'Life is Beautiful' with new comers. Vodafone which is the communication partner of all Shekar Kammula movies since Godavari has put up about 100 hoardings across the state. It also published adverts in all online media like orkut, youtube etc., in a wide range. All this hype did not yield any sort of publicity for the movie. There is no talk regarding the movie any where. Vodafone which handled the entire campaign is said to be very disappointed at this failureSource:teluguflavors.
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