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Ibm Unica Interact Online Training


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·         Introduction to Unica Campaign
Concepts and need for Unica
Marketing CampaignsCampaign Life CycleUnica in marketing campaign

·         User, User Groups and Roles
Users and concepts

·         Adding New User

·         Modify Users

·         Remove Users

·         Edit user information

·         Assign role to Users

·         User Groups and Concepts
Adding New Group

·         Modify Groups

·         Remove Groups

·         Unica Roles & configuration
Roles and Concepts

·         Offer management
Concepts of offers

·         Offer templates

·         Offer Creation

·         Offer operations

·         Campaign management
Concepts of CampaignUnica Campaign Overview

·         Campaign Creation

·         Campaign operationsFlowchartsWhat are flowcharts?Concepts of flowcharts

·         Adding Flowchart to campaignFlowchart Creation

·         Flowchart ProcessesData manipulation processes

·         Run ProcessesOptimize Processes

·         Data manipulation processes
SelectMergeSampleSegmentExtractRun Processes
SnapshotScheduleMail listCal listE MessageOptimize ProcessesStored objects
Derived fieldsUser variablesCustom macros

·         Templates

·         Stored Table Catalogs

·         Reports
Flowchart cell reports

·         Segment Crosstab reportsCalendar of Campaigns

·         System-wide reports

·         Object-specific reports

 

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